5E LtdCreating a brighter future through training and learning A not for profit organisation addressing
poverty and disadvantage

NCFE Level 2 Certificate in Digital Promotion for Business

This qualification is suitable for learners aged pre-16 and above. This qualification aims to introduce learners to concepts of digital promotion that can be used in a business setting.

Award in Digital Promotion for Business 
To be awarded the Level 2 Award in Digital Promotion for Business, learners are required to successfully
complete a minimum of 3 optional units.


Certificate in Digital Promotion for Business 
To be awarded the Level 2 Certificate in Digital Promotion for Business, learners are required to successfully complete a minimum of 8 optional units.
These qualifications consist of 13 optional units:

Unit No Unit Title
Unit 1 Digital promotion for business
Unit 2 Understanding search engine optimisation for business
Unit 3 Coordinating the use of digital media for business
Unit 4 Coordinating offline and digital media for business
Unit 5 Emergent digital techniques for business
Unit 6 Producing digital promotional content for business
Unit 7 Data protection and digital media for business
Unit 8 Measuring the effectiveness of digital promotional activity for business
Unit 9 Understanding social media
Unit 10 Email campaigns for business promotion
Unit 11 Mobile phone applications for business
Unit 12 Online reputation management
Unit 13 Using the internet to raise funds and outsource business functions

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